Program
Barcelona, 13th May 2004
The workshop is addressed to policy makers and SME support organisations with practical experience in training and coaching SMEs in the e-business field. The goal is to discuss the policy challenges ahead and to better understand what the success factors to bring SMEs to e-business are, as well as how to efficiently accompany them in the adoption of e-business.
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The main objectives of the workshop are:
- To discuss the articulation between e-business, innovation and entrepreneurship;
- To identify good policy practices to accompany SMEs adopting e-business;
- To present ways of measuring the impact of e-business policies.
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9h15-9h30
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Registration
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9h30-9h45
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Welcome addresses
Mr Pere Esteve
Minister of Commerce, Consumption and Tourism
Catalan Government
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9h45-10h05 |
Opening Speech by Mr Heinz Zourek, Deputy Director General, DG Enterprise, European Commission |
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10h05-10h45
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| Keynote
Speech by Mr
Soumitra Dutta, INSEAD, on “Digitization of
SMEs: challenges and opportunities" |
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10h45-11h15
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Coffee Break
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11h15 -12h30
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Session1: e-business and managerial innovation: a winning combination
The efficient use of e-business is now widely recognised as a catalyst for competitiveness if it is accompanied by the necessary business processes adaptation. In this context, managerial innovation and entrepreneurial spirit are as important as technological breakthroughs. The objective of this session is to discuss the challenges ahead for e-business policies and their impact on the way to help SMEs engaging into e-business.
Moderator:
Mr Paul Skehan, Deputy Secretary General, Eurochambres
Panellists:
Ms Katja Reppel, Innovation
Policy Unit, European Commission
Mr Carles Gomara, Centre for Innovation and Business Development (CIDEM), Spain
Mr Philippe Clerc, Director of « Intelligence Economique,
Innovation et TIC » in ACFCI, France
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12h30-13h30
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Lunch Break
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13h30-14h45
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Session 2: Helping SMEs to build their e-business strategy
The objective of this session is to present practical approaches aiming at accompanying SMEs that took the decision to engage into e-business activities. Based on practical examples, the following questions shall be discussed:
- How to take the sectoral dimension into account?
- What shall be the role of self-assessment tools?
- How to accompany SMEs along the whole e-business adoption chain?
Moderator:
Prof. Tony Davies, e-Commerce Innovation Centre, Cardiff University , UK
Panellists:
Mr Lorcan O'Sullivan, Enterprise Ireland , Ireland
Mr Kari Korpela, Technology Centre Kareltek , Finland
Mr Carmen Russo, Promofirenze, Italy
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14h45-16h00
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Session 3: Measuring e-business policies impact
The objective of this session is to exchange views on how to relate Information Society policy targets to adequate indicators and to analyse how far "statistics" evidence reality are useful for policy makers.
Moderator:
Mrs. M. Meya, Director of the Observatory for the Information Society, Catalan Government, Spain
Panellists:
Mr. Hartmut Buchow EUROSTAT (Information Society and Services)
Mrs. M. Meya, Project REGIONAL-IST Measuring e-business policies impact. FInal results of the project REGIONAL-IST
Mr. Sergio Crescimanno, Director of organization, planning and development of human resources, Regional government Piedmont , Italy .
Mr. Péter Bakonyi, Deputy State Secretary for the Information Society Strategy. Ministry of Informatics and Communications, Hungary
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16h00-16h15
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Concluding remarks
Mr. Carles Solà
Ministry of Universities, Research and Information Society
Catalan Government |
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